Royal Enfield Premier Store Launches in Queensland with GRID Motorcycles
A new chapter begins for riders in the Gold Coast with the grand opening of Royal Enfield at GRID Motorcycles.
Royal Enfield has officially opened its first Premier Store in Queensland, in partnership with GRID Motorcycles, located in the vibrant hub of Burleigh Heads. This new destination brings the full Royal Enfield experience to the Gold Coast, offering a complete lineup of motorcycles, genuine parts and accessories, test rides, and dedicated servicing facilities. More than just a dealership, GRID Motorcycles aims to foster a thriving community of riders, with regular events, ride-outs, and a strong focus on connecting like-minded enthusiasts.
The opening of the Royal Enfield store at GRID Motorcycles marks a major milestone in the brand’s growth across Australia. With a beautifully designed showroom and a full-service workshop, customers can expect a premium experience that reflects Royal Enfield’s global standards. Whether you’re a learner rider looking for your first LAMS-approved motorcycle, or a seasoned enthusiast ready to explore the modern-retro lineup, the store is equipped to cater to all needs. This launch also reinforces GRID’s commitment to expanding its footprint in the motorcycle space beyond electric models, and into heritage-rich, high-demand segments.
As the oldest motorcycle brand in continuous production, Royal Enfield continues to build on its legacy with accessible, timeless machines that are made to be ridden and enjoyed. The collaboration with GRID Motorcycles is a strategic move to grow the brand’s presence in a region with a passionate riding culture. Queensland riders now have a go-to location to explore the Pure Motorcycling lifestyle — with support, service, and community at the heart of it.
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was established in Madras in 1955, a foothold from which Royal Enfield spearheaded the growth of India’s mid-sized two-wheeler segment. Royal Enfields are engaging, uncomplicated, accessible and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls Pure Motorcycling.
Royal Enfield’s premium line-up includes newly introduced electric vehicle brand, Flying Flea – the Classic-styled Flying Flea C6 and Scrambler-styled Flying Flea S6, Scram 440, Bear 650, Classic 650, Guerrilla 450 modern roadster, Hunter 350, Meteor 350, Super Meteor 650, Interceptor 650 and Continental GT 650 twins, the Shotgun 650, the new Himalayan adventure tourer, the Scram 411 ADV Crossover, the iconic Bullet 350, Classic 350 and Goan Classic 350. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Most notable are Motoverse (previously Rider Mania), an annual gathering of thousands of Royal Enfield enthusiasts in Goa, and Himalayan Odyssey; a yearly pilgrimage over some of the toughest terrain and highest mountain passes.
A division of Eicher Motors Limited, Royal Enfield operates through more than 2000 stores across all major cities and towns in India and through nearly 850 stores in more than 60 countries around the globe. Royal Enfield also has two world-class technical centres, in Bruntingthorpe, UK, and in Chennai, India. The company’s two state-of-the-art production facilities are located at Oragadam and Vallam Vadagal, near Chennai. Across the world, Royal Enfield has six modern CKD assembly facilities in Bangladesh, Nepal, Brazil, Thailand, Argentina and Colombia.